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MISS

or  

MUST

 

 

TRUTH 

BE TOLD.

 

?

THE

Innovation, LIFESTYLE,

TECHNOLOGY,

fashion, & ENTERTAINMENT specialists.

 

 

 

Miss Must has been the choice of Fortune 500 companies and emerging product teams for all things BRAND. Building brands for over a decade, we have consulted on and executed projects in North America, Europe, Latin America, and Southeast Asia.

 

CEOs like us because we get the big picture. CMOs like us because we live and breathe marketing. CTOs like us because we're just the right amount geek. COOs like us because we get things done. CFOs like us because we understand numbers. And everybody loves us because we keep it confidential. Whether you are working on bleeding edge technologies or new to world products, we know how to keep it on the down low. 

"Is it ownable?" If no, don't pass go.  A partnership that is not strategic will damage the brand equity.

Awaken your BRAND.

"Is it on brand?"​ This question should be asked when evaluating every single piece of marketing -- from branded collateral to multi-platform advertising. Only after creating a robust brand Identity, Strategy, Positioning, Target, and Analysis can the question truly be answered. 

STRATEGY
                                 
 
  
              ANALYSIS

positioning

Target

IDENTITY  

partnerships

The MUST list.

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